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WAEC Marketing Past Questions and Answers

Practise WAEC Marketing past questions, check the correct answers, understand the explanations, and improve your preparation with QuizRipple.

21,000+ Marketing past questions · 2020–2026

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Sample Marketing past questions

Real WAEC Marketing questions with the correct answer and explanation. This is a preview — the full bank continues in the app.

WAEC 2026 easy

What does the 'O' in SWOT analysis stand for?

  • A Growth stage
  • B Fixed costs divided by (price minus variable cost per unit)
  • C Opportunities
  • D Micro environment
Explanation: The correct answer is: Opportunities.
WAEC 2026 easy

Ngozi produces an item at a cost of ₦1,500 and adds a markup of 60% on cost to determine the selling price. What is the selling price of the item?

  • A 4950
  • B 3900
  • C 3300
  • D 2400
Explanation: Markup amount = 60% of ₦1,500 = ₦900. Selling price = ₦1,500 + ₦900 = ₦2,400.
WAEC 2026 easy

Which marketing term best matches this description: 'Products bought by businesses for use in producing other goods'?

  • A Packaging
  • B Market research
  • C Penetration pricing
  • D Industrial goods
Explanation: This describes 'Industrial goods': Products bought by businesses for use in producing other goods.
WAEC 2026 easy

The statement below describes which marketing term? 'The stage of the product life cycle where sales growth slows and stabilises'

  • A Maturity stage
  • B Indirect distribution
  • C Utility
  • D Survey
Explanation: This describes 'Maturity stage': The stage of the product life cycle where sales growth slows and stabilises.
WAEC 2026 easy

'The channels used to carry advertising messages to an audience, such as television or radio' is the definition of which marketing term?

  • A Trademark
  • B Market positioning
  • C Advertising media
  • D Importing
Explanation: This describes 'Advertising media': The channels used to carry advertising messages to an audience, such as television or radio.
WAEC 2026 easy

Which of the following terms means 'Products consumers compare on price, quality, and style before buying'?

  • A Advertising
  • B Sales promotion
  • C Shopping goods
  • D Psychological pricing
Explanation: This describes 'Shopping goods': Products consumers compare on price, quality, and style before buying.
WAEC 2026 easy

An item marked ₦1,200 is sold at a discount of 50%. What is the final selling price Wale pays for the item?

  • A 600
  • B 1200
  • C 650
  • D 1750
Explanation: Discount = 50% of ₦1,200 = ₦600. Final price = ₦1,200 − ₦600 = ₦600.
WAEC 2026 easy

An item marked ₦5,000 is sold at a discount of 25%. How much money does Victor save by buying at the discounted price?

  • A 1275
  • B 1250
  • C 5000
  • D 2499
Explanation: Amount saved = 25% of ₦5,000 = ₦1,250.

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Preparing for WAEC Marketing

Start with past questions from the most recent years, since they best reflect the current format. Work through each question fully before checking the answer, then read the explanation even when you got it right — it often reveals a faster way to solve the next one. Repeat across older years to cover the full range of topics WAEC has asked about in Marketing.

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Does QuizRipple have WAEC Marketing past questions?

Yes — 21000 Marketing past questions spanning 2020–2026, each with the correct answer.

Are explanations included?

Most Marketing questions include a short explanation of why the correct option is right, not just the answer key.

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